The People's Biathlon

I collaborated with the North Bondi Surf Life Saving Club team to create the brand identity for The People's Biathlon, a free community event held twice a week on Bondi Beach. The brand captures the vibrant essence of the beach community and evolves alongside the growing momentum of the event. As The People's Biathlon gains traction, the brand identity adapts and expands to meet the increasing demand for assets, ensuring that it remains a dynamic representation of this thriving community gathering on Bondi Beach.